Intermediate
Mastering Digital Platform Sales (Amazon, eBay, Etsy, Shopify)
Take students from novice to proficient digital sellers—able to launch, optimize, and scale their own eCommerce stores across major platforms.
Curriculum
- 8 Sections
- 24 Lessons
- 4 Quizzes
- 0m Duration
Platform overviews Amazon vs eBay vs Etsy vs Shopify
3 Lessons1 Quiz
- Platform Business Models - FBA, FBM, Dropshipping, Print on Demand
- Platform Overviews - Amazon vs eBay vs Etsy vs Shopify
- Required Accounts, Legal Setup, and Banking/Payment Integration
- Knowledge Check
Product & Niche Selection
3 Lessons
- Trend spotting (using tools like Jungle Scout, eRank, Google Trends)
- Sourcing products (Alibaba, wholesale directories, print-on-demand)
- Profit margin calculation and feasibility analysis
Marketplace Algorithms & Trust Building
3 Lessons1 Quiz
- How Amazon Buy Box, eBay search, and Etsy ranking work
- Gaining and leveraging customer reviews
- Building store authority response time, handling cases, returns
- Knowledge Check
Product Listing Optimization
3 Lessons
- High-converting product photography and A+ content
- Keyword research and SEO for each platform
- Titles, Bullet Points, and Product Descriptions
Pricing & Competitor Research
3 Lessons1 Quiz
- Dynamic pricing tools
- Undercutting vs value positioning
- Monitoring competitors & seasonal pricing
- Knowledge Check
Running Ads & Promotions
3 Lessons
- Sponsored Products (Amazon), Promoted Listings (eBay), Etsy Ads, MetaGoogle for Shopify
- Budgeting and ROAS tracking
- Creating coupons, bundles, flash sales
Store Management & Customer Experience
3 Lessons1 Quiz
- Handling shipping, returns, and refunds
- CRM tools and response automation
- Reputation management & feedback request strategies
- Knowledge Check
Growth & Multichannel Selling
3 Lessons
- Expanding from one platform to others (e.g., Etsy → Shopify)
- Integrations Printful, Zapier, Klaviyo
- Expanding from one platform to others (e.g., Etsy → Shopify)
Related Courses
Beginner
Sales 101: Essential Skills for New Sales Professionals
- Approaching Sales with Confidence
- Effective communication techniques
- Handling objections
0m
0
0
45
Advanced
Becoming a Sales Agent for Banks, Corporations & Start-Ups
- Industry Overview & Agent Roles
- Regulatory & Compliance Essentials
- Prospecting Financial & Corporate Clients
0m
0
0
20
Advanced
Becoming a Sales Agent for Manufacturers & Distributors
- Understanding Independent Sales Representation
- Finding Products & Opportunities
- Pitching to Manufacturers
0m
0
0
17
